이태리 유명 명품 회사

[모집부문]

PR Manager(외국계 명품 회사)

[담당업무]

1) Planning & Budget
• Set up marketing communication strategy and action plan
• Plan and manage annual & monthly budget
• Communicate with all marketing communication departments of WW Teams.
2) Press & Events
• Plan and manage all local press & special events, including in-store events
• Handle and manage corporate PR including internal communications, issues and online & daily media relationship
• Handle and procure risk management with media statement, sales communication guidelines delivered in timely manner to relevant departments
• Support all global institutional events including fashion shows
• Develop and plan all of media activities including paid/non-paid editorial and shootings
• Maintain and build the relationship with the target media/press
3) Celebrity
• Manage celebrity endorsement programs, including local ambassadorship
• Procure all ambassadorial contracts (including special projects with celebrities)
Digital
• Manage and supervise digital PR activities (contents developments including Kakao Channel, SNS, app & website material review etc.)
• Plan strategical giftings to KOLs, influencers, etc.
4) CSR
• Support global CSR activities aligned with Brand Changemakers
5) Misc.
• Supervise all of sample management and handle the related budget
• People management

[자격요건]

• Bachelor’s degree or Graduate of Fashion School
• At least 10 years of experience in the related industries (including at least 3 years in fashion luxury brand companies)
• Fluent in both communication and writing English
• Good in team management skills
• Proactive, positive, passionate and flexible attitude always with sense of urgency
• Good communication and interpersonal skills
• Proficient in MS Office (Excel, PPT, Word

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