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MAIN ACCOUNTABILITIES
Drive Sales
Performance
- Deliver sales results (volume and revenue) and profit
- Responsible communication of the defined TVHS customer to deliver profitable growth and financial targets.
- Responsible for delivery customer plan and long term & short term sales strategy to contribute stable sales growth in TVHS channel
- Deliver the strategy aggressively to TVHS customer and negotiate it via regular customer MBR
- Execute NPD launching process and successful launch through GTM strategy and communication w¡¯ TVHS customer
- Deliver customer¡¯s KPI and volume target by store and evaluate based on clear target in own TVHS customer
- Execute sales activity in defined TVHS customer within contract
guide line which both company agreed
- Execute no. of airing which agreed in defined TVHS customer
- Deliver and negotiate with customer following as fixed sales forecast
- Follow up guide line of execution tracking tool, promotion efficiency, cost, GM
- Execute key account sales planning processes to increase forecasting accuracy and ensure monthly delivery of results
- Deliver fixed annual business plan to customer
Airing Management
- Deliver sales target not only volume but also no. of airing in his(her) customer
- Deliver airing times through early/regular negotiation with customers (MBR/QBR)
- Deliver maximize efficiency through increasing brand PGM and premium time
- Deliver cost efficiency through minimizing airing cost and promotion cost
- Keep ASP guide line to keep balance with other channel
- Increase awareness of the brand within our retailer¡¯s customer and build brand advocacy with TVHS MD.
- Execute and review all sales activities by account.
- Conduct robust business discussions with Retailers incorporating market intelligence, category facts, sales data and Dyson
marketing and promotional plans.
- Conduct route planning to ensure the best possible use of time and ensure that call frequencies are maintained.
- Implement and measure return on investment for all sales drivers within whole TVHS channel.
Management /
Communication
- Be a trusted business partner to our TVHS customers by delivering growing business result.
- Report Weekly/Daily Sell-out in own TVHS customer
- Deploy monthly business meetings with key accounts
- Execute all sales activities in defined account
- Communicate with Agency in defined TVHS customer
- Execute sales activities aligning with annual business plan cascaded from team leader
-
Communicate with internal stakeholders
KPIs
- Quantity: Sell-In (Monthly/Quarterly/Yearly) / Achievement %
- GM (Gross Margin): (Monthly/Quarterly/Yearly) / Achievement %
- Quality: Execute properly for Pre planned activity (Regular MBR and QBR)
Key Contact
- Sales Team: Sales Managers and ass. Managers in Sales Team
- Internal Stakeholders: Retail&Trade MKT, Supply, Planning, Finance
- External: Ass. Buyer and Buyer in EM customer
- defined Agency
REQUIRED SKILLS AND EXPERIENCE
- Preferred TVHS Retail Operation Experience in Korea
- Communication skills both verbal and written.
- Over 5 years in FMCG industry in Sales&MKT Field
- Intermediate in English and Native in Korean
- Computer skills (Excel, PowerPoint, Outlook)
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