¢Ã Company: Toptier ¸íÇ° ÈÀåÇ°
¢Ã Position: Marketing Manager
¢Ã Responsibilities
• Set up marketing plan & budget for skincare category.
- Develop and implement strategic marketing objectives, plans and programs including marketing
calendar, promotions, pricing, forecast and budget allocation
- Develop monthly marketing animations and ensure strong execution of marketing plans and major
launches. Coordinate with supporting departments (CRM, Media, PR, VM) and vendors for
operational efficiency.
- Manage business & operation of Espace Beaute (Cabin) in coordination with Retail team
- Communicate & report to Global about local market specific needs or projects
• Define the customer centric marketing strategy based on skincare customer¡¯s decision journey.
- Integrate POS marketing and CRM programs with non-POS channels including eBusiness, Travel
Retail and Stand Alone Boutiques
- Recruit and engage new & existing clients through trigger based, data driven, continuous
communication through various channels
• Lead the stock management committee working with Retail, eBusiness and Supply Chain teams to
efficiently manage slow moving stocks or non-commercial items
• Supervise and develop skincare product manager.
• Lead and motivate the marketing and POE teams across regular meetings(COCE) as well as team
work activities.
¢Ã Requirements
Academic / Professional Qualifications
Advanced knowledge on consumer goods marketing
Strong analytical skill (both quantitative and qualitative).
Travel Retail or Retail background is a ¡®plus¡¯
Supply Chain Management experience is a ¡®plus¡¯
4 Years university degree
-
Work Experience
More than 10 years of work experience in cosmetic marketing
Required Competencies
• Good communication and presentation skills both in English & Korea
• Accountability for budget/cost center management
• Experience of working with clients and customers to understand their needs and perceptions
• Experience of executing major customer focused change/improvement initiatives
• Experience of building effective relationships at all levels
• Experience of successfully managing projects
• Strong background of project management in multi-cultural and multi-discipline environment
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Home : www.hennymccoy.com
Email : ******@*******.*** // Office : ***-****-**** // Cell: ***-****-****
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