[Job Description] Public Relations & Media - Update and maintain PR asset databases
- Daily/weekly/monthly PR clipping report sharing with stores
- Assist in creation of Press release, Look Book & editorials/advertorials
- Translation and localization of global press release materials
- Support organization of press sample loan; regular inventory of local press samples; support for overseas shipment of APAC/HQ press samples
- Liaison with local PR agency for monthly PR execution
- Operate showroom in close association with local PR agency
- Support post advertising report
Celebrity/KOL PPL & Engagements - Assist in inventory management of gifting product and related packaging materials
- Organize sample/store stocks loan for celebrity dressing and seeding activations
- Compile post-activations report
- Coverage report sharing with stores
- Monitor competitor’s PPL activities
CRM - Regular translation of CRM contents (NL, MyLoewe template, Fanzine)
- Support DM sending by dept.store side
- Distribution of CRM gifting to stores
- Assist in inventory management of client gifting-related materials and CRM tools
- Support regular CRM data update
Events - Assist in event preparation and coordination
- On-site execution support
- Support post-event report
- Monitor competitor’s activities
Administration - New vendor creations on the system
- Assist in monthly PR/MKT vendor expenses
- Handling office stationaries order
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