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Sr. Market Insight Manager - ¿Ü±¹°è ¼ÒºñÀç

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Sr. Market Insight Manager - ¿Ü±¹°è ¼ÒºñÀç

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- Lead category consumer and market insight to deliver consumer-centric implications for the business
- Support Brand and Innovation team by identifying insight requirement and delivering most appropriate research design and result
- Monitor/Track Brand and commercial performance to deliver consolidated insight and manage team to deliver key tracking deliverable on-time
- Brand Strategy: Conduct Pre & Post Campaign learning plan for all key national brand campaigns and key competition. Build strong consumer research/learning discipline managing internal stakeholders
- Brand Strategy: Provide comprehensive brand performance analysis for 1 year Planning

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- Min 8+ years¡¯ experience in Strategy/Consumer research / Consulting area

- Able to draws data-based insights to continually seek opportunities, identify new prospects to improve insight quality

- Strong communication, follow-up, organizational, and presentation skills

- Proactive and constantly seeking for better quality of the work      


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