Çì´Ï¾Ø¸ÓÄÚÀÌ

Marketing & Communication Director - Global luxury brand

¸ðÁýºÎ¹® ¹× ÀÚ°Ý¿ä°Ç

¸ðÁýºÎ¹® ´ã´ç¾÷¹« ÀÚ°Ý¿ä°Ç Àοø
Marketing & Communication Director

[´ã´ç¾÷¹«]

¤· Contribution to overall Marketing Strategy
- Adapt, propose, and activate marketing plans aligned with HQ and Regional office, identify key levers of success, optimise opportunities/resources and put in place amplification plans to further increase local impact.
- Deliver and ensure excellence in the execution of all marketing plans to support commercial objectives
- Define, develop, manage, and execute 360 Social, Digital, Media, KOL and PR strategies with a special focus on the Korean entertainment industry
- Focus on achieving strategic targets (awareness, desirability, conversion) as well as ROI
- Integrate innovative and pioneering activations in marketing strategy across all communication channels
- Build and execute events plans in close collaboration with HQ & Regional office (product launches, boutique openings, tactical events, annual exhibitions, etc.)
- Closely manage media relations and PR plans in co-operation with HQ PR team, and local PR agency, along with PR evaluation monitoring, competition analysis, benchmarking, and best practices.

¤· Contribution as an Ambassador and a Manager
- Be influential. Build strong relationship with all key stakeholders (internal – locally, regionally and within the HQ and external) to get relevant amount of support and resources
- Support HQ Media team on media strategy, implementation and opportunities
- Analyse, manage and optimise budgets
- As a People Manager, motivate, challenge and coach team members to grow, achieve targets and be demanding.
- Define team and individual objectives; manage career expectations with HR and Managing Director.

[ÀÚ°Ý¿ä°Ç]

°æ·Â»çÇ×: °æ·Â(10³â ÀÌ»ó )
Çз»çÇ×: ´ëÇб³(4³â)Á¹¾÷


- Minimum 10years¡¯ experience in marketing and communication in Korea.

- Possess experience and knowledge in 360 degrees of the marketing ecosystem, including online and offline, with good understanding of new media/ digital marketing and proven track record of innovative applications    

- Proven project leader from planning, implementation to delivery with good business acumen, analytical skills, and commercial sense

- Team-player, resilient, demanding, agile, creative, rigorous and solution-oriented

- Strong sense of ownership and accountability

- Languages: fluency in Korean is a must, as well as business proficiency in spoken and written English


[¿ì´ë»çÇ×]

¿Ü±¹¾î: ¿µ¾î È¸È­°¡´É,µ¶ÇØ°¡´É,ÀÛ¹®°¡´É

±Ù¹«Á¶°Ç

  • °í¿ëÇüÅÂ: Á¤±ÔÁ÷
  • ±Þ¿©Á¶°Ç: ¿¬ºÀ ÇùÀÇ ÈÄ °áÁ¤

ÀüÇü´Ü°è ¹× Á¦Ãâ¼­·ù

  • ÀüÇü´Ü°è: ¼­·ùÀüÇü > ¸éÁ¢ÁøÇà > ÃÖÁ¾½É»ç > ÃÖÁ¾ÇÕ°Ý
  • Ãß°¡ Á¦Ãâ¼­·ù
    - »ó¼¼ °æ·Â À§ÁÖÀÇ ±¹¿µ¹®À̷¼­(MS Word ÆÄÀÏ)
    - ÀÀ½ÃºÐ¾ß / ¿¬¶ôó / ¿¬ºÀ(Çö ¿¬ºÀ & Èñ¸Á ¿¬ºÀ) ±âÀç

Á¢¼ö¹æ¹ý

ä¿ë½Ã

  • Á¢¼ö¹æ¹ý: ÀÎÅ©·çÆ® ä¿ë½Ã½ºÅÛ, À̸ÞÀÏ
  • Á¢¼ö¾ç½Ä: ÀÎÅ©·çÆ® À̷¼­, ÀÚÀ¯¾ç½Ä

±âŸ À¯ÀÇ»çÇ×

  • ÀÔ»çÁö¿ø¼­ ¹× Á¦Ãâ¼­·ù¿¡ ÇãÀ§»ç½ÇÀÌ ÀÖÀ» °æ¿ì ä¿ëÀÌ Ãë¼ÒµÉ ¼ö ÀÖ½À´Ï´Ù.

00