[담당업무]

1. Drive Women's & Men’s fashion communication strategy in line with global PR team, Media, Merchandising, Retail team
- Create strong visibility through impactful PR story telling
- Establish Brandas the most desirable reference amongst the competitors in the market

2. Develop BrandWomen's & Men’s fashion awareness in Korea by enhancing brand desirability
- Enhance the position in Print, e-PR and Social editorial ranking, lead and oversee media photo shooting, sample management
- Contribute to develop image event and manage press trip
- The areas of Women's & Men’s collection focus will include all product categories such as Ready-to-Wear, Leather goods, Shoes & Accessories.

3. Build a community of KOLs to create memorable experiences & inspire the local market
- Develop and maintain strong relationship with top celebrities, influencers, stylists, and celebrity agencies

4. Media & Digital
- Lead media strategy, discover new trends and be the first in new creative platform
- Ensure cohesive BRAND content offline & online to enhance BRAND brand desirability
- Drive disruptive content creation, including native campaign.

[근무부서 및 직급/직책]

직급/직책: 부장

[자격요건]

경력사항: 경력(10년 이상 )
학력사항: 대학교(4년)졸업

- Over 10 years of qualification experience in luxury fashion brand preferred.

- PR/ Digital Media including extensive celebrity management within luxury industry. Top luxury fashion brand preferred.

-  University degree in communications, marketing, business administration, or related studies

- Communication and presentation skills, including strong verbal and written skill in English

- Negotiation skills

- Creative thinking

- Interpersonal skills/Influencing others

- High level of knowledge on luxury market, and fashion

[우대사항]

외국어: 영어 회화가능,독해가능,작문가능