[담당업무]

O PR/Digital execution
- Manage all product placement regarding all media exposure including PPL
- Plan and execute for the ambassador activities and maintain a pool for the potential ambassadors and messengers
- Produce press release material for fashion and watch news, editorial and advertorial contents
- Keep good relationship with press
- Report PR clipping and PR evaluation result to HQ
- Share AD&PR activity with BTQ
- Create digital contents with celebrity selection
- Maximize the brand awareness and image
- Supervise PR contents for maintaining premium brand image
- Increase PR coverage and build up strong relationship with journalists
- Promote retail boutique and all point of sales with cooperation with landlords

O AD execution
- Execute monthly AD plan with official ads agency.
- Provide proper guideline and visual material to design agency and internal stakeholders.
- Control visual variation and distribution according to media plan.
- Overseeing all the media activities by collaborating with digital marketing in terms of digital banner, brand search, etc. maximizing website traffic and qualitative data.
- Communicate efficiently with key agencies Mediacom and Datawords.
- Report results of Media activities.
- Execute media budgeting, tracking and evaluate agencies annually
- Execute market benchmark

O Content and communication collateral management
- Deploy Go to market pack to internal stakeholders
- Deploy HQ content to local collaborating with digital marketing
- Produce local print and digital collaterals such as event material, leaflet, brochure and etc.
- Support DM and copies for retail and CRM team

O Event
- Plan and organize all kinds of event
- Promote the corporate image of brand and product with strategy
- Report and communicate closely with HQ about the planning
- Review the result and post-activity measurement
- Organize and execute press events (global&local)/external customer events following event plan.
- Provide proper guideline and material to event agency and cooperate with them.
- Draw up post event report.

O Budget Control
- Plan and manage communication budget
- Maximize the cost efficiency and ROI
- Review and report cost spending within budget per project

[자격요건]

경력사항: 경력(10년 이상 )
학력사항: 대학교(4년)졸업

- Bachelor’s Degree at university.

- Over 10 years of experience in Communication and PR

- Excellent communication and interpersonal skills required.

- People and team management skills

- Negotiation skills are needed

- Contents composition skills required.

- Fluent English and Korean Language skills required.

- Preferred personality: proactive, team spirit, open minded, passion for luxury industry, can do spirit, stress management

[우대사항]

외국어: 영어 회화가능,독해가능,작문가능