[회사설명]
유명 수입 화장품 회사
[모집부문]
Cosmetic Product Marketing Executive
[담당업무]
1. Product Strategy
- Propose and implement a strong product range strategy for brand
- Implement new product launches and strive to maintain growth on pillar products
- Propose and monitor marketing mix strategies (IMC/360) to build integrated, engaging consumer brand experiences
- Make recommendations to management on the category based on own expertise of the consumer, market and competitors (launch analysis, strategic memo, etc.)
- Adapt communication material (imagery, brochures, mailing, point of sale)
- Provide projects to increase the awareness of the brand in the market
2. Product Lifecycle & Forecast
- Track and analyze product performance and lifecycle
- Ensure product sales forecast accuracy
3. Operational Marketing
- Plan out and manage the product portfolio for each channel (Retail, Ecommerce, Wholesale, etc.)
- Implement a competitive promotion plan for the product growth from each channel (Retail, Ecommerce, Wholesale, etc.)
- Monitor and manage the promotional investment (GWPs, discounts, value sets, etc.) spent to strive for product growth in each channel
- Interact effectively with other departments (sales, logistics, training department…) to support marketing objectives
4. Budget Management
- Manage local budget for leaflets & brochures production, GWP production and other promotions
[자격요건]
1. Academic / Professional Qualifications
- 4 years’ University degree is required
- Business Administration(Marketing), Consumer, or Psychology major preferred
2. Work Experience
- At least 5 years experiences related with overall function of Product Management in Cosmetic Fields
- Strong understanding of the fast-changing distribution channels (department stores, street boutiques, H&B channels, e-commerce channels, etc.)
3. Required Competencies
- Strong marketing knowledge and brand strategy know-how
- Understanding of local retail dynamics and environment
- Positive, proactive, independent, transparent, process oriented and enthusiastic attitude of working
- Strong leadership and interpersonal skills to build relationships across diverse departments
- Analytical way of thinking to come up with strategies and problem-solving
- Self-motivated for improvement and willing to accept new challenges
- Fluent communication and interpersonal skills with Korean and English
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영어 이력서
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담당자명 남정아 이사
전화번호 ***-****-****
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2. 구직자 본인의 용모,키,체중 등의 신체적 조건 / 출신지역,혼인여부,재산 / 직계 존비속 및 형제자매의 학력,직업,재산