직무명 마케팅 근무형태 정규직 채용구분 경력 근무지 서울 직무소개 Overview We are seeking an innovative and strategic leader to join our team as the Marketing Creative & Design Excellence Professional. This pivotal role will oversee all aspects of creative marketing initiatives while ensuring world-class design quality. You will be responsible for driving creative innovation, maintaining brand consistency, and delivering impactful design solutions that support business objectives and enhance customer experience. Key Accountabilities · Creative Leadership & Strategy o Lead the development of bold and innovative marketing creative strategies, ensuring alignment with business goals and customer insights. o Oversee the creation of integrated marketing campaigns across digital, print, and experiential channels that captivate audiences and build brand equity. o Collaborate with marketing and business stakeholders to translate strategic objectives into compelling creative solutions. · Design Excellence Oversight o Set high standards for visual and design output, ensuring all creative assets align with the brand’s identity and deliver visual impact. o Lead and inspire the design team to create outstanding digital and print assets, ensuring creative work is consistently innovative and effective. o Establish processes for design reviews and ensure all outputs adhere to best practices and industry trends. · Leadership & Development o Manage and mentor a cross-functional team of designers, copywriters, content creators, and creative professionals, fostering a culture of creativity and excellence. o Provide guidance and feedback to the team, helping them elevate their work and develop their skills. o Build a high-performing creative team by attracting, retaining, and developing top creative talent. · Brand Stewardship o Ensure consistency and cohesiveness in brand messaging and visual identity across all touchpoints, both internal and external. o Lead brand evolution efforts, ensuring the visual and creative aspects of the brand stay relevant while maintaining brand integrity. · Collaboration with Cross-Functional Teams o Work closely with other parts and teams of Marketing to ensure creative efforts align with overall marketing and business strategies. o Act as the creative point of contact for external agencies, vendors, and partners, managing relationships and ensuring the highest standard of creative output. · Creative Innovation & Trend Monitoring o Stay ahead of the curve by researching and implementing the latest design trends, creative technologies, and marketing innovations. o Foster a culture of experimentation and innovation, encouraging the team to test new creative approaches and technologies. · Performance Measurement & Optimization o Use data and analytics to assess the effectiveness of creative campaigns and design assets, making informed decisions to optimize future work. o Conduct A/B testing to refine creative elements and ensure the best-performing designs and messages are utilized. 지원자격 Experience & Background · Bachelor’s degree in Marketing, Graphic Design, Communications, or a related field. · 10-15 years of experience in creative marketing and design leadership roles. · Proven track record of successfully leading and executing large-scale creative campaigns. · Strong expertise in design software (Adobe Creative Suite, Sketch, etc.) and digital marketing tools. · Excellent leadership skills with experience managing creative teams in a fast-paced environment. · Deep understanding of branding, visual identity, and multi-channel marketing strategies. · Ability to communicate and collaborate effectively with stakeholders at all levels. 우대사항 Preferred Qualifications · Experience working with global brands or in a high-growth, dynamic environment preferred. · Strong understanding of user experience (UX) and how design impacts customer behavior preferred. · Familiarity with motion graphics, video production, and web design preferred. · A creative portfolio that demonstrates design leadership and marketing excellence preferred.