[직무내용]
[Tasks & Responsibilities]
Marketing strategy and commercial tactics
Continually evaluate the effectiveness of key marketing tactics, making strategic recommendations to leadership on brand optimization.
Managing new product launch readiness for all Sonova brands with appropriate global and local stakeholder communication (PH/UN/HN all brands’ hearing instruments)
Develop and lead B2B/B2C marketing program for optimal lead generation and effective business creation
Generate insights from healthcare providers (HCPs) that provide feedback for development of brand strategies, tactics, approved resources and better inform our business decisions.
Analize 4P for strategy and action plan building
Manage digital marketing & PR plan, execution, monitoring
Evaluate new opportunities and develop optimal marketing tools
Market, Competitor, Customer, Consumer
Gather insights by understanding key geographical market drivers, HCP influence points, competitive landscape, provider dynamics and competitive intelligence.
Provide in-depth insights based on the brands key business questions to provide input on marketing strategy, resource optimization and tactic development that drives brand performance.
Coordinating and gathering online/offline market intelligence covering competitor’s products and sales strategies with Sales
Optimal management of resources
Marketing OPEX costs directly attributable to the function, in line with expense budgets.
Oversee the direction and deliverables of multiple external vendors ensuring internal stakeholder alignment across agency partners
Sophisticated commercial analytics skills
internal data analysis to formulate commercial strategy thereby making major contributions to organisational revenue, profit projections, short- and long-term plans
Monitoring sales performance, revenues and cost against forecasts together with local management to identify possibilities and potential risk
Analyse 4Ps for strategy and action plan building
Analyse Market, competitor, customer and consumer
Global Communication (HQ & APAC)
Regular business review meeting with HQ, Region
Marketing working of well-alignment with HQ

[Qualifications]
BS degree
At least 7-10 years’ working experience in sales and marketing in pharmaceutical, medical device or FMCG
+ 3-5 years’ experience in brand Marketing
Experience establishment of brand strategy and action plan
Must have strong project management
Conduct and manage market research & survey
Strong ability in marketing planning, analysis, build up strategy of brand, market & sales analysis, MCM experience, well communication and collaboration with cross functionals
Excellent communication skills in business, decision making, leadership & interpersonal skill
Solving problems and decision making
Adaptation to new situation
Ongoing management of KPIs should optimize
Capable of hands-on problem solving with ability to generate ideas and solutions
People management skill through authentic leadership
Have ability to establish brand strategy and commercial action plan
New product launch readiness and plan
Project initiative and management skill
Have knowledge of MCM & Omni-channel Marketing insights
High level market analytic skills
Sophisticated 4P analysis skills
Good communication & collaboration with cross functionals
Fluent Business English
Proficiency MS office, CRM Logic, analysis skills

[근무시간 및 형태]
주 5일 근무
(근무시간) (오전) 9시 00분 ~ (오후) 6시 00분


[급여조건]
- 시급 10030원 이상
- 면접 후 결정 가능


[장애인채용희망여부]
비희망


[병역특례]
- 비희망