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[±Û·Î¹ú ±â¾÷] Media Planner

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Online Media Planner

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1. Strategic Media Development
- Partner with your Director to develop insights, media strategy, channel recommendations and prepare the detailed media flowplan.
- Assess, identify, and recommend creative media initiatives that deliver greater strategy depth and impact to the media plan.
- Undertake the implementation of agreed initiatives, including the briefing of third parties, as and when required

2. Accurate execution of media plans and campaigns
- Negotiation with media owners for better rates and value adds
- Prepare Copy Instructions/material specs, liaise with media vendors & creative agencies for material submission
- Digital ad operations (campaign set up on self-serve platforms, tagging of ads and client¡¯s site, ensure ads are properly served and tags are firing)
- Timely delivery and upkeep of all relevant reporting systems and templates (media plans, interim reports reports).
- Monitor ads during campaign period, weekly digital reporting, end of campaign reporting and reconciliation of final costs for finance billings.

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- 2~5 years¡¯ experience with Digital Media (Programmatic, Paid Social, SEM) specially its backend intricacies (terminologies, campaign setup, tagging etc.) 

- A ¡®Can Do¡¯ and collaborative attitude 

- Strategic Thinker 

- Resourceful 

- Solutions-driven 

- Self-sufficient 

- Team Player 

- Great interpersonal and communication skills internally, with media owners, and clients


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