Category Development Manager
AB InBev´Â ¼¼°è 1À§ ¸ÆÁÖ ±â¾÷ÀÌÀÚ ¼¼°è 5´ë ¼ÒºñÀç±â¾÷À¸·Î 500°³°¡ ³Ñ´Â ºê·£µå¸¦ Æ÷Æ®Æú¸®¿À¸¦ º¸À¯ÇÑ ±Û·Î¹ú ¼±µÎ ±â¾÷ÀÔ´Ï´Ù. AB InBev Korea ¿Àºñ¸ÆÁÖ´Â Ä«½º, ÇѸÆ, OB¶ó°Å, ÇʱÂ, ¹öµå¿ÍÀÌÀú, ½ºÅÚ¶ó, È£°¡µç µî ¼ÒºñÀÚµéÀÇ ÀÔ¸À¿¡ ¸ÂÃá Â÷º°È­µÈ ºê·£µå Æ÷Æ®Æú¸®¿À·Î ±¹³» ¸ÆÁÖ½ÃÀåÀ» ¼±µµÇÏ°í ÀÖ½À´Ï´Ù. ¿Àºñ ¸ÆÁÖ´Â Áö¼ÓÀûÀÎ Çõ½ÅÀ» ÅëÇØ »õ·Î¿î Á¦Ç°°ú ´õ °­·ÂÇÑ ºê·£µå¸¦ ¸¸µé°í ÀÖÀ¸¸ç °í°´ ¹× Áö¿ª »çȸ¿ÍÀÇ ´õ¿í ÀÇ¹Ì ÀÖ´Â °ü°è¸¦ ¸¸µé±â À§ÇØ ³ë·ÂÇÕ´Ï´Ù. ¿Àºñ¸ÆÁÖ Commercial ÆÀ¿¡¼­ Category Development Manager¸¦ ä¿ëÇÏ°íÀÚ ÇÏ´Ï, ¾Æ·¡ ÁÖ¿ä ¾÷¹« ¹× ÀÚ°Ý¿ä°ÇÀ» »ó¼¼È÷ »ìÆ캸½Å ÈÄ Áö¿ø¹Ù¶ø´Ï´Ù. ¼Ò¼Ó/ÆÀ : Commercial/Category Growth Æ÷Áö¼Ç ¸í : Category Development Manager ±Ù¹«Áö : »ï¼ºµ¿ ¾Æ¼ÀŸ¿ö °í¿ë ÇüÅ : Á¤±ÔÁ÷ (3°³¿ù ¼ö½À±â°£ / 100% ±Þ¿©Áö±Þ) People Managing : N ¢º´ã´ç¾÷¹« Provide analysis of beer market trend, specialized knowledge for off channel and categories Introduction & negotiation of category management process with retailers and execute in the POC Connect learnings from various sources to create clear and impactful selling stories in a visually appealing manner Collaborate effectively across multiple ABInBev teams (Sales, Trade Marketing, Center of Excellence) to provide holistic analysis and solutions that lead to future growth Own key levers in off channel to drive optimized POC execution in all channels (Planogram, Assortment, Visual Merchandising, Macro space management, Innovation) Drive right Tracking & Monitoring process in collaboration with key account/POC execution team to sustain Account/POC adherence In charge of Category management result analysis and proposal update based on Nielsen and POS data Expand Category management process to other channel & retailers based on the best practices Systematically researches business, market, and industry data using multiple research platforms and other resources/ channels to bring new insights to the business Draws data-based insights to continually seek opportunities, identify new prospects and increase existing customer¡¯s product mixes and volume ¢ºÀÚ°Ý¿ä°Ç Bachelor¡¯s degree. Business, marketing, statistics majors are preferred Minimum 5years of relevant experience in category management and/or trade marketing Off trade marketing or category management experience preferred Insights role experience in FMCG companies and/or experience in leading research companies experience (shopper insight related) are preferred Proficient in English communications Strong analytical/strategic thinking Data analysis skill using various analysis programs, e.g. Nielsen, Dunnhummby, BW, POS, Plan-o-gram, etc. Presentation skill for clients about launching & execution based on specialized knowledge Negotiation skills with retailers to make process happen in the POC ¢ºÃ¤¿ë ÀýÂ÷ Á¢¼ö ±â°£: Á¢¼ö ¹Þ´Â ´ë·Î ½É»çÇÏ¿© ÁøÇà ¼­·ù ½É»ç -> ½Ç¹« ¸éÁ¢ -> ÀÓ¿ø ¸éÁ¢ -> ä¿ë °ËÁø -> ÃÖÁ¾ ÇÕ°Ý *ä¿ë Æ÷Áö¼Ç ¹× Á÷Ã¥¿¡ µû¶ó »óÀÌ **¼­·ùÀüÇü ÇÕ°ÝÀÚ¿¡ ÇÑÇÏ¿© °³º°ÀûÀ¸·Î ¸éÁ¢ ÀÏÁ¤ ¾È³» ¢ºº¹¸® ÈÄ»ý Work from anywhere (¿¬°£ ÃÑ 25ÀÏ ±Ù¹«ÁöÀÚÀ² ¼±ÅÃÁ¦ Á¦µµ) ½ÃÂ÷ Ãâ±ÙÁ¦ °ÝÁÖ Happy hour (±Ù¹«½Ã°£ Áß¿¡ ¸ÆÁÖ¸¶½Ã¸ç ±Ù¹«) ¸ÅÁÖ ¼ö¿äÀÏ °¡Á¤ÀÇ ³¯ / PC OffÁ¦µµ ¸ÆÁÖ Bar ¿î¿µ ¿©¸§ À¯±Þ ÈÞ°¡ (5ÀÏ) ¹× ¿©¸§ ÈÞ°¡ºñ Áö±Þ °Ç°­°ËÁø : 30¼¼ ÀÌ»ó Á¾ÇÕ°ËÁø (°Ý³âÀ¸·Î º»ÀÎ/¹è¿ìÀÚ Æ÷ÇÔ) ´Üü»óÇغ¸Çè °æÁ¶»çÁö¿ø (°áÈ¥, Á¶»ç, ÀÚ³à µ¹ÀÜÄ¡, °áÈ¥±â³äÀÏ µî °æÁ¶ÈÞ°¡ ¹× °æÁ¶±Ý Áö¿ø) ¸íÀý ¸ÆÁÖ Áö¿ø ¹× ÀÚ»ç Á¦Ç° ÇÒÀÎ ÀÚ³à ÇÐÀÚ±Ý Áö¿ø º»ÀÎ ¹× ¹è¿ìÀÚ, ºÎ¸ð, ÀÚ³à ´ë»ó ÀÇ·áºñ Áö¿ø (Àδç ÃÖ´ë 500¸¸¿ø) Äܵµ Áö¿ø (¿¬ 2¹Ú) Àå±â±Ù¼Ó Æ÷»ó ÁÖÅÃÀÚ±ÝÀ¶ÀÚ Áö¿ø µî ¢ºÃ¤¿ë ÀýÂ÷¹ý¿¡ µû¸¥ °íÁö »çÇ× ÀüÀÚ¿ìÆíÀ¸·Î Á¦ÃâÇÑ ¼­·ù´Â ä¿ë ÀýÂ÷¹ý¿¡ µû¶ó, ÀÏü ¹Ýȯ Àǹ«°¡ ¾ø½À´Ï´Ù. º¸ÈÆ´ë»óÀÚ ¹× Ãë¾÷º¸È£´ë»óÀÚ´Â °ü·Ã¹ý¿¡ ÀÇ°ÅÇÏ¿© ¿ì´ëÇÕ´Ï´Ù. ÇØ¿Ü ¿©Çà °á°Ý»çÀ¯°¡ ¾ø¾î¾ß ÇÕ´Ï´Ù. º» ä¿ëÀº ¼ö½ÃÁøÇàÀ¸·Î, ¿ì¼öÀη ä¿ë ½Ã ¸¶°¨µÉ ¼ö ÀÖ½À´Ï´Ù. ABInBev Korea ¿Àºñ¸ÆÁÖ¿¡ ´ëÇØ ±Ã±ÝÇϽŠ³»¿ëÀº ¾Æ·¡ ¸µÅ©¿¡¼­ È®ÀÎÇϼ¼¿ä! ABInBev : https://www.ab-inbev.com ¿Àºñ¸ÆÁÖ : https://www.ob.co.kr