(Sr.) Brand Manager - ¿Ü±¹°èÁ¦¾à»ç

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  • ¡¤ Build strategic plan of lifecycle management through deep understanding of the market and competitive landscape
  • ¡¤ Build sales & marketing strategies/tactics and drive business performance of brand to maximize business opportunities, working across all elements of the marketing mix and use appropriate channels of communication
  • ¡¤ Lead launch design and planning, including establishing launch strategy and go-to-market plan
  • ¡¤ Shape the environment for the successful preparation of reimbursement launch and indication expansion.
  • ¡¤ Secure in-depth knowledge of market size/dynamics, treatment pathway, competitive landscape, payer landscape, and unmet needs
  • ¡¤ Conduct market research to understand physician/patient dynamics, assessing operational support needs and developing launch tools



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  • ¡¤ Ability to build strategic relationships with external stakeholders
  • ¡¤ Proven patient centricity demonstrated by empathy, understanding and commitment to support
  • ¡¤ Strong foundation of marketing principles with commercial acumen
  • ¡¤ Excellent critical thinking and analytical abilities to diagnose critical launch and business issues and develop solutions
  • ¡¤ Excellent collaboration, communication and organizational skills 
  • ¡¤ 5 ~ 13 years experiences



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