At a Glance
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Position: Jr. Product Marketing Manager
Career level: 1-3Y range
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1. Develop and Execute Product Marketing Strategies
- Establish brand strategies by defining product positioning and crafting differentiated messaging.
- Plan and execute product launch campaigns across digital and offline channels.
- Organize and support participation in domestic and international conferences, exhibitions, and events.
- Create and manage marketing materials (e.g., brochures, banners) reflecting the company¡¯s core messaging.
2. Market and Customer Analysis
- Conduct research and analyze trends in the medical device and healthcare markets to provide insights.
- Identify target customer needs (e.g., healthcare professionals, hospitals) and develop market segmentation strategies.
- Gather and analyze customer requirements and feedback to identify directions for product improvement.
- Perform competitive analysis and benchmarking to refine marketing strategies.
3. Key Customer Management
- Identify and build long-term relationships with key customers and Key Opinion Leaders (KOLs).
- Manage collaborative projects with KOLs and maintain consistent communication.
- Enhance customer satisfaction and reflect feedback through regular communication.
4. Sales Support and Operational Efficiency
- Collaborate with internal and external sales teams to develop sales tools, training materials, and resources.
- Conduct product presentations and training for sales teams and partners.
- Support sales events and prepare product demonstrations.
- Manage operational tasks such as inventory monitoring, shipping and receiving, and delivery records.
- Analyze sales performance and prepare reports.
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- Univ. degree over
- 1–3 years of experience in marketing or a related field (including internships).
- Experience in the medical device or healthcare industry.
- Proficiency in English or other foreign languages (document writing and verbal communication)
- Competency in MS Office and digital marketing tools.
- Strong skills in data analysis and reporting.
Preferred Qualifications:
- Experience in direct sales.
How To Apply
- ±¹¹®°æ·ÂÁß½ÉÀ̷¼ (MS-Word)
- Email to ******@*******.***
- PM: LAUREN Exe. Director
- Mob. ***-****-****