[°æ·Â] ´ç´¢/¼øȯ±â Àü¹®ÀǾàÇ° Marketing °ø°í¸¶°¨ÀÏ 2025/05/06 ±Ù¹«Áö Çѵ¶ º»»ç (¼­¿ï½Ã °­³²±¸ Å×Çì¶õ·Î 132) °æ·Â±¸ºÐ °æ·Â Á÷¹«»ó¼¼ Àü¹®ÀǾàÇ° ¼øȯ±â ¿µ¿ªÀÇ Á¦Ç°À» ´ã´çÇÏ´Â Marketing [Çѵ¶ Àü¹®ÀǾàÇ°] https://www.handok.co.kr/product/list/001/ 1. Marketing planning & implementation Resource allocation: Products mix against targets, A&P allocation efficiency Long-term franchise strategy and planning: portfolio growth, alliance/business partnership Timely report the supervisor according to objectives mutually agreed upon from year-to-year. Take a ownership of specific brand performance measures Perform developmental project base such as secondary market research, data analysis and etc. Conduct a variety of administrative functions such as medical legal mark-ups, material development, clinical study utilization & field force communication, all essential to the day to day operation of the brand 2. Key customer management : Regular visit to target physicians Provide physicians with updated highly scientific information on product & disease Shape physicians¡¯ view on the disease and establish need for product 3. Scientific program support Develop key speakers to become strong advocates for the product & therapeutic class Lead scientific initiatives to build clinical evident and implement medical programs Search & provide updated articles on the product and develop key message Deliver MR product training 4. People, Capabilities, and Management: Talent acquisition Responsible for compliance with all legal requirements of company policies and ensure strict compliance Áö¿øÀÚ°Ý More than 3 years marketing experience : Must Commercial experience of Cardiovascular field in pharmaceutical firm : preferred Intermediate English communication/Presentation skill High level communication skills Proven project management skill (in the planning and new business case) : Understanding of P&L analysis Creative and innovative approaches to problem solving Strategic orientation Pro-activity and willingness to initiative Ability to foster and manage productive biz relationship with external stakeholders