Social Specialist
AB InBev´Â ​¼¼°è ​1À§ ​¸ÆÁÖ ±â¾÷ÀÌÀÚ ​¼¼°è 5´ë ¼ÒºñÀç±â¾÷À¸·Î 500°³°¡ ​³Ñ´Â ​ºê·£µå¸¦ Æ÷Æ®Æú¸®¿À¸¦ ​º¸À¯ÇÑ ±Û·Î¹ú ¼±µÎ ​±â¾÷ÀÔ´Ï´Ù. AB ​InBev ​Korea ¿Àºñ¸ÆÁÖ´Â ​Ä«½º, ​ÇѸÆ, ​OB¶ó°Å, ÇʱÂ, ¹öµå¿ÍÀÌÀú, ​½ºÅÚ¶ó, ​È£°¡µç µî ¼ÒºñÀÚµéÀÇ ​ÀÔ¸À¿¡ ​¸ÂÃá ​Â÷º°È­µÈ ºê·£µå Æ÷Æ®Æú¸®¿À·Î ​±¹³» ¸ÆÁÖ½ÃÀåÀ» ​¼±µµÇϰí ​ÀÖ½À´Ï´Ù. ¿Àºñ ​¸ÆÁÖ´Â Áö¼ÓÀûÀÎ ​Çõ½ÅÀ» ​ÅëÇØ »õ·Î¿î Á¦Ç°°ú ​´õ °­·ÂÇÑ ​ºê·£µå¸¦ ¸¸µé°í ÀÖÀ¸¸ç °í°´ ¹× Áö¿ª »çȸ¿ÍÀÇ ´õ¿í ÀÇ¹Ì ÀÖ´Â °ü°è¸¦ ¸¸µé±â À§ÇØ ³ë·ÂÇÕ´Ï´Ù. ¿Àºñ¸ÆÁÖ MarketingºÎ¹®¿¡¼­ Social Specialist¸¦ ä¿ëÇϰíÀÚ ÇÏ´Ï, ¾Æ·¡ ÁÖ¿ä ¾÷¹« ¹× ÀÚ°Ý¿ä°ÇÀ» »ó¼¼È÷ »ìÆìº¸½Å ÈÄ Áö¿ø¹Ù¶ø´Ï´Ù. ¼Ò¼Ó/ÆÀ : Marketing/ Connections & CapabilityÆÀ Æ÷Áö¼Ç ¸í : Social Specialist ±Ù¹«Áö : »ï¼ºµ¿ ¾Æ¼ÀŸ¿ö °í¿ë ÇüÅ : Á¤±ÔÁ÷ (3°³¿ù ¼ö½À±â°£ / 100% ±Þ¿©Áö±Þ) ¢ºKey Accountabilities & KPI We are looking for a Social Marketing Specialist to manage our social media channels and influencer marketing programs. This role is perfect for a digital-native marketer who is passionate about building brand presence, creating engaging content, and working with creators to drive authentic connections with our consumers. • Social Media Management o Execute day-to-day management of brand social channels (Instagram, YouTube, X, etc.). o Plan and schedule always-on content calendars and support campaign launches. o Track and analyze performance metrics to optimize content and engagement. • Influencer Marketing o Research, evaluate, and recommend influencers/creators aligned with brand objectives. o Support briefing, contracting, coordination, and content approval processes. o Monitor campaign results and compile performance reports. • Collaboration o Partner closely with brand, partnership, design and media teams to ensure consistent and integrated campaign execution. o Share insights on social and influencer trends to inform strategy.