[회사설명]

외국계 유명 쥬얼리 회사

[모집부문]

Head of Marketing

[담당업무]

Strategic Marketing Leadership

- Shape and execute the local marketing strategy in alignment with global brand vision and commercial goals.

- Drive annual marketing planning and budgeting, ensuring seamless integration with central processes.

- Localize and activate global campaigns to deeply resonate with target audiences.

Brand Management & Communication

- Ensure consistent brand identity across all consumer touchpoints including retail, digital, PR, and events

- Lead media planning and buying across digital, social, and traditional channels.

- Oversee local PR activities, influencer partnerships, and event activations to build brand desirability.

- Oversee local social media platforms and ensure all content aligns with global standards.

Go-to-Market & Commercial Activation

- Collaborate with Sales, Product, and Retail teams to deliver impactful go-to-market plans.

- Design and implement local marketing initiatives, in-store events, and social media campaigns.

- Support new product launches and seasonal campaigns with integrated marketing plans.

Consumer Insights & Market Intelligence

- Leverage consumer insights, market trends, and competitive intelligence to inform strategy.

- Track brand health and campaign performance through robust KPIs and analytics

- Consolidate cross-functional feedback and proactively recommend solutions and improvements to central marketing.

Team Leadership & Collaboration

- Inspire, lead and develop a high-performing marketing team.

- Foster collaboration across all relevant functions (Sales, Product, Retail, Merchandising, Client Service, etc.)

- Ensure transparent communication and strong alignment between local and central marketing teams.

Budget & Performance Management

- Manage marketing budget, ensuring optimal allocation of resources to achieve business objectives.

- Monitor and analyze costs and ROI to maximize efficiency and impact, maintaining strict adherence to central guidelines.

[자격요건]

Education & Experience:

- Bachelor’s degree or above, preferably in marketing, business, or related fields.

- Minimum 8-10 years in marketing, with 3+ years in leadership roles, ideally within premium or luxury consumer goods or retail.

- Proven experience in brand building, integrated campaign management, including close collaboration with global headquarters.

- Strong track record of driving commercial impact through innovative marketing strategies.

Skills & Competencies:

- Fluent in English and Korean (Must)

- Strategic and creative mindset with strong execution skills

- Deep understanding of consumer behavior and brand storytelling

- Experience and knowledge in PR, media, digital, CRM, promotions, trade marketing, and VM (Visual Merchandising).

- Excellent communication and stakeholder management abilities, both internally and externally.

- Strong leadership and people development capabilities, with a track record of building high-performing teams.

- High analytical, data-driven

＊근무지

서울

＊직급

[임원급]

[제출서류]

워드파일의 영문이력서

[제출처]

담당자명  박지수 수석컨설턴트

전화번호  ***-****-****

www.nterway.com

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1. 구직자 본인의 생년월일을 제외한 주민등록번호
2. 구직자 본인의 용모,키,체중 등의 신체적 조건 / 출신지역,혼인여부,재산 / 직계 존비속 및 형제자매의 학력,직업,재산