[ 담당업무 ]
1. Channel Strategy & Business Leadership

• Develop and drive channel strategies that deliver sustainable growth ensuring strong business fundamentals across revenue, profitability, and brand visibility.
• Lead overall business performance for TV Home Shopping (TVHS) and Home shopping direct channels, optimizing sell-in/sell-out dynamics and margin structures.
• Explore new business opportunities through direct partnerships, new platforms, and co-marketing initiatives that enhance channel effectiveness.
• Build clear channel roadmaps and performance frameworks to strengthen execution excellence and commercial return.
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2. Team Leadership & Collaboration

• Lead a talented team of Channel Managers, MDs, and Sales Specialists overseeing daily operations across major TVHS partners (CJ, GS, Hyundai, Lotte) and PP accounts.
• Collaborate closely with Trade Planning, Marketing, and Operations to align strategies and ensure seamless execution across functions.
• Foster a high-performance culture that values collaboration, agility, and accountability.
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3. Partner & Broadcast Management

• Manage strategic partnerships with key home shopping networks and home shopping direct channel platforms, ensuring strong relationships and mutual business growth.
• Lead contract discussions and commercial negotiations, ensuring balanced outcomes that support long-term value creation.
• Oversee end-to-end broadcast operations — from product readiness and airing plans to creative reviews and post-broadcast analysis.
• Monitor key performance drivers such as conversion, airtime efficiency, and overall broadcast profitability.
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4. Commercial Planning & Governance

• Partner with the Sales Director and Trade Planning team to set annual and quarterly business objectives, including sales forecasts and promotional investments.
• Ensure consistent execution of trade programs, pricing policies, and promotional calendars to protect brand and business health.
• Drive regular business reviews to identify opportunities, address challenges, and share actionable insights for improvement.
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5. Market & Performance Insights

• Analyze market trends, category performance, and competitive dynamics to identify opportunities for growth.
• Proactively address underperforming areas and optimize product and channel portfolios.
• Deliver insightful analysis and recommendations to senior leadership to support strategic decision-making.

[ 자격조건 ]
-Bachelor’s degree or higher in Business, Marketing, or a related field.
-5~20 years of experience in Home Shopping, E-commerce, or Retail Channel Sales, including at least 3 years in a leadership role.
-Strong track record in managing TVHS partnerships and driving profitable growth.
-Deep understanding of Korea’s home shopping ecosystem, broadcast operations, and retail P&L management.
-Excellent communication and negotiation skills in Korean; proficiency in English preferred.
-Analytical and strategic thinker with strong problem-solving skills and commercial acumen. 
-Analytical and strategic mindset with strong problem-solving skills.


[ 전형방법 ]
1차 서류전형
2차 면접전형


[ 제출서류 ]
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이메일: carly.lee@peoplework.co.kr******@*******.***
채용담당 : 이경아 전무 ( ***-****-**** / ***-****-**** )