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Sr. Digital Project & Omnichannel Specialist

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Sr. Digital Project Omnichanel

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The Digital Project & Omnichannel Specialist drives the execution of key digital initiatives across e-commerce(web, app), CRM, and in-store digital touchpoints. He/she has a proven track record for project management and will be responsible digital platforms across channels with omni-client mindset implementing UX optimizations, implementing projects on the IT roadmap, and analyzing key figures.
This role works closely with cross-functional teams such as CRM, Retail, Client Services, IT, and Global HQ to create seamless client experiences across online and offline channels. The ideal candidate is detail-oriented, collaborative, and strong in project coordination.

Key Responsibilities
1) Digital Client Journey Improvement & Optimization
Identify, enhance, and implement key omni-channel features to optimize the end-to-end client journey across all touchpoints.
- Analyze client interactions across channels to uncover friction points and opportunities for feature improvements.
- Prioritize and deliver enhancements that elevate the omni client journey and improve overall experience.
- Monitor journey performance, collect feedback, and refine omni-channel experiences for continuous improvement.
- Support implementation and optimization of omnichannel services (e.g., Click & Collect, Ship-from-Store, Clienteling tools).
- Drive platform improvements on brand website, app and other digital touchpoints to enhance client experience.
- Monitor digital performance KPIs and generate insights to support decision-making.
- Ensure smooth roll-out of system updates, training materials, and operational processes with relevant departments.
- Participate in UAT for site updates, product launches, A/B testing

2) Digital Project management
Lead global and local digital initiatives, proactively identifying and leveraging market opportunities to strengthen the omni client journey and drive business impact.
- Identify market opportunities to improve the omni client journey, strengthen digital capabilities, and prioritize initiatives for maximum business impact.
- Lead diverse digital projects, ensuring alignment with global strategy and local business needs.
- Drive execution end-to-end, defining requirements, coordinating stakeholders, and overseeing implementation.
- Monitor and optimize outcomes, using insights and performance data to continuously improve digital solutions.

3) CRM feature development
Lead the design and enhancement of CRM capabilities to support the omni client journey and enable personalized experiences, including select initiatives such as Kakao Evolution.
- Define and deliver CRM initiatives, prioritizing features and managing end-to-end implementation.
- Collaborate with cross-functional teams to optimize CRM functionalities and ensure alignment with omni-channel objectives.

4) Omni Order Management
Support and coordinate end-to-end omni order processes to ensure smooth operations across channels and maintain process consistency.
- Monitor order workflows across channels, identifying bottlenecks and ensuring timely resolution.
- Collaborate with cross-functional teams (Retail, Digital, Logistics) to maintain operational efficiency and process alignment.

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Á÷¹«±â¼ú: Sr. Digital Project , Omnichannel Specialist

- 7–8 years of experience in digital project management and omni-channel initiatives.

- Strong understanding of App/Web platforms and omni client journeys.

- Demonstrated ability to lead digital projects, define requirements, and coordinate with global and local stakeholders.

- Skilled at identifying market opportunities, prioritizing initiatives, and optimizing solutions based on performance.

- Fluent in English with strong professional communication skills.


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