[담당업무]

[ 담당업무 ]

1) Research & analysis
- Analyzes key performance indicators and financial reports such as brand sales and offtake
- Conducts consumer/market research to find new opportunity area and assess the size of prize

2) Brand strategy development & execution
- Develops business growth strategy and gain cross-functional alignment to develop innovative and achievable business plans
- Leads retail execution plan partnering with the retail marketing team with BU and cross-functionally with the commercial teams.

3) 360 IMC: Communication planning & execution
- Develops campaign brief, eco-system, consumer advertising, and marketing programs via systematic assessment of market trends, unmet consumer needs, and competitive activity.
- Designs advanced communication and media plan based on deep consumer insight and media behaviors
- Flawless execution of IMC and marketing campaign with sense of urgency
- Displays skills in evaluating effectiveness of marketing tactics and return on investment to identify and provide input on potential areas for improvement

[ 자격요건 ]

- Bachelor’s degree and above with relative brand management experiences
- 5+ years of FMCG marketing experience
- Ability to speak and write in English and Korean fluently
- Strategic thinking & analytical and problem-solving skills
- Consumer-centric & agile mindset
- Cross-functional communication and project management skills with internal (i.e., enabling teams) and external stakeholders (i.e., regional MKT/agencies)


[ 전형방법 ]
1차 서류전형
2차 면접전형

[ 제출서류 ] 

국문.영문이력서.경력기술서 포함 (각종 증빙서류는 서류전형합격자에 한해 추후제출) 

이메일: carly.lee@peoplework.co.kr******@*******.*** 

채용담당 : 이경아 전무 ( ***-****-****/ ***-****-****)

[자격요건]

경력: 경력 5년↑
학력: 대졸
직무기술: 마케팅, 브랜드마케팅, 브랜드마케터, 브랜드홍보, 브랜드매니져