[담당업무]

·1. Product & Marketing Management

- Own and drive localized product and marketing strategies for CONMED product portfolios.
- Lead market research, competitive analysis, and customer insight generation to identify growth opportunities and strategic priorities.
- Develop and execute product positioning, value propositions, key messaging, and integrated marketing campaigns aligned with regional and global strategies.
- Own P&L management for assigned portfolios, including sales performance tracking, forecasting, pricing analysis, and budget management.
- Lead New Product Introduction (NPI) and launch execution, including launch strategy, value proposition development, marketing tool creation, and cross‑functional alignment.
- Drive Product Life Cycle Management (PLCM) activities, including product introductions, line extensions, portfolio optimization, and phase‑out planning.

2. Product Training & Sales Enablement
- Lead product training and education programs for internal stakeholders (Sales teams, Distributors, and related cross‑functional teams).
- Develop and deliver product training materials, launch readiness programs, and procedure‑focused education to ensure strong commercial execution.
- Act as a product expert and key reference for the company product portfolios within the organization.

3. Cross‑Functional Leadership & Collaboration
- Serve as the primary product management lead for assigned franchises, partnering closely with Sales, Medical Education, Clinical, Regulatory, Supply Chain, and Global Marketing teams.
- Drive alignment of local strategies and execution plans with regional and global business objectives.
- Lead cross‑functional execution to ensure operational readiness, supply alignment, and successful market delivery.

4. Asia Export (SEA) Marketing Support
- Provide strategic product and marketing leadership to support Asia Export (SEA) markets.
- Collaborate with regional and global teams to adapt product strategies, campaigns, and tools for diverse market needs.
- Coordinate with distributors and local partners across Asia to support launches, campaigns, and ongoing portfolio management.

5. KOL Engagement & Stakeholder Engagement
- Build and maintain strong relationships with Key Opinion Leaders (KOLs) and healthcare professionals.
- Lead planning and execution of educational programs, workshops, and congress activities to support brand and clinical leadership.
- Gather structured customer feedback and translate insights into product and marketing strategy improvements.

6. Compliance & Ethical Standards
- Ensure full compliance with Korean medical device laws and regulations, including promotional review, advertising regulations, and economic benefit reporting.
- Adhere to KMDIA and Ministry of Health & Welfare compliance frameworks.
- Uphold the highest ethical standards and transparency in all marketing, educational, and stakeholder engagement activities.
- Own compliance‑related documentation, review processes, and audit readiness for assigned portfolios.

[근무부서 및 직급/직책]

근무부서: 마케팅

[자격요건]

경력: 경력 8~10년
학력: 대졸 이상
직무기술: Market Analysis, Communication, Business Development, Marketing, Medical Device, Strategy
기타:
- Bachelor’s degree in Marketing, Business, Life Sciences, or related field (MBA preferred)
- Minimum 8 years of Sales/Marketing experience in the medical device or healthcare industry.
- Preferred Experience in both Orthopedic and Surgical product marketing.
- Exposure to Asia Export (SEA) markets or regional/global marketing roles.
- Fluency in English (verbal and written) for global communication and documentation.
- Strong understanding of marketing tools (Big Picture Marketing) and CRM platforms.
- Proficiency in tools such as Salesforce, Power BI, Smartsheet.
- Knowledge of Korean medical device compliance regulations and ethical marketing practices.
- Creative problem-solving and strategic thinking.
- Adaptability in fast-paced, dynamic environments.